Ookla consumer. Built by a few to help the many, Speedtest.
Ookla consumer to see how 5G compares with major trading partners, how 5G is boosting speeds, which top operators have the fastest 5G and highest availability, how consumers are rating their network experience, what each U. Ookla is headquartered in Seattle, Washington, with offices around the globe. Our unique position allows us to see both what providers deliver to the gateway and what users actually experience on their devices. Ookla®, Speedtest®, and Speedtest Intelligence® are among the federally registered trademarks Video Score™ is based on Ookla’s consumer-initiated video experience test. Crowdsourced data and controlled testing from Ookla empower you to make strategic investments that drive the greatest impact for the largest number of customers — delivering real, measurable improvements. Since our founding in 2006, an unparalleled total of more than 55 billion consumer-initiated tests have been taken with Speedtest. Based on data from billions of consumer-initiated performance tests and tests to gaming servers, Ookla’s gaming metrics are representative of the real-world network performance that customers experience when playing video games on their mobile devices. A. Overall customer satisfaction varies widely by location and operator. Whether you’re a journalist chasing down a breaking news story or an academic researcher looking to publish a case study, we’re here to assist with our first-party data, insights, and seasoned telecommunications executives who help drive the industry forward. Use Speedtest on all your devices with our free desktop and mobile apps. After completing a Speedtest, users are asked to rate the Game Score™ is based on Ookla’s consumer initiated Speedtest results as well as Consumer QoE™ latency and jitter measurements taken to real-world game servers. Our leadership team is driven by a passion for innovation and a deep commitment to enhancing global connectivity. Feb 15, 2023 · Key messages. Video Score is a weighted sum of five components, each measuring a different aspect of the consumer video experience. Fiber internet is the fastest type of internet connection. With Ekahau®, our Wi-Fi solution, we know firsthand just how challenging it can be to optimize Wi-Fi at airports, especially when you have up to 900 people waiting at each boarding gate during the busiest travel times. Apr 4, 2025 · Game Score ™, available for 5G and All Network Generations, is based on Ookla’s consumer initiated Speedtest results as well as Consumer QoE ™ latency and jitter measurements taken to real-world game servers. Feb 23, 2025 · For the first time, Ookla, in collaboration with Omdia, has published comprehensive research on the global reach and performance of 5G SA networks. Combining real-time customer engagement with real-world device measurements, Downdetector Connect is a new way to increase customer satisfaction and prioritize network improvements. You probably also know you can access Downdetector in the free Speedtest® app . May 2, 2022 · Our mission at Ookla is to empower consumers across the globe to understand and optimize their internet experience. Jan 16, 2025 · Congressman Clyburn enlisted Ookla and its Ookla for Good™ program to help with the effort and it was decided that Stritzinger would use Ookla Speedtest Intelligence®data to ensure the integrity of the mapping methodology by comparing calculated values with actual consumers’ network performance results as seen in Ookla Speedtest Jul 31, 2023 · Key takeaways. Nov 6, 2024 · Dave Andersen is a Marketing Program Manager at Ookla, where he creates enterprise and consumer content across Ookla’s brands. Reviewing the top 10% and worst 10% of Ookla® Speedtest Intelligence® samples reveals significant variance in the consumer experience on today’s 5G networks, with 5G speeds peaking at over 1 Gbps for the top 10% of users in the U. The world’s leading mobile network operators improve their networks in the areas that truly matter to consumers. Mar 19, 2024 · Ookla receives over 11 million consumer-initiated Speedtests per day from all over the world, with over 50 billion total tests taken to date. At Ookla, we sit at the intersection between the service providers tasked with designing and optimizing networks and the consumers that make use of those networks every day. Mar 14, 2025 · Ookla is a division of Ziff Davis , a vertically focused digital media and internet company whose portfolio includes leading brands in technology, entertainment, shopping, health, cybersecurity, and martech. Ookla® data provides a comprehensive picture of connectivity that empowers regulators to make data-driven policy decisions and tangible improvements, then monitor the results of these efforts Jul 27, 2022 · Together, Ookla and CellRebel will bring enhanced consumer network experience insights to the global telecommunications marketplace. Jul 23, 2024 · Isla was the first content manager at Ookla, working her way up to Sr. Mar 6, 2024 · Ookla® is a global leader in connectivity intelligence that provides consumers, businesses, and other organizations with data-driven insights to improve networks and connected experiences. Top-performing global 5G market and network operator. Use our interactive template to design your mobile coverage map or work with our design team for a completely custom solution. Ookla data empowers governments and regulators to pinpoint unserved and underserved areas for broadband and mobile investment, monitor spectrum allocation and usage, showcase network improvements over time, and utilize simple visualizations to monitor compliance. Dec 9, 2024 · Consumer research published by Ookla earlier this year, based on a survey of over 2,000 smartphone users in the UK and US, revealed significantly higher dissatisfaction among UK mobile users. Ookla’s five-star rating system gauges a customer’s overall satisfaction with a provider’s service and brand. Sep 3, 2024 · In Hong Kong, 5G Service is widespread at 95. , a Ziff Davis company. Video Score™ is based on Ookla’s consumer-initiated video experience test. Director of Consumer Marketing in her 8+ years with the company. net has grown from a side project to a global brand with a full set of apps, from a tool used by select gamers to test their ping to a resource used by millions of people (and one superhero) to diagnose and measure internet connectivity around the world. Game Score™ is based on Ookla’s consumer initiated Speedtest results as well as Consumer QoE™ latency and jitter measurements taken to real-world game servers. E on average, but falling to below 20 Mbps for the lower 10% in Norway, the U. The short answer is that we believe consumer-initiated testing is the most accurate way to measure real world internet speeds, because it reflects when and where Feb 8, 2023 · Ookla retains ownership of this article including all of the intellectual property rights, data, content graphs and analysis. Ookla® enjoys working with the press to provide internet intelligence that is meaningful and accurate. Oct 9, 2022 · Ookla® recently commented on the outcome of the 5G spectrum auction and how Indian consumers are ready to upgrade to 5G networks. Deliver best-in-class networks with Ookla. Jul 30, 2023 · Key takeaways. People often ask us why we take this approach. This quarter we’ve provided updated analyses for 52 markets using Speedtest Intelligence ® and summarized the top takeaways below. Learn more about Ookla insights at Hajj You can start with your own coverage data or leverage Ookla’s curated global database of marketed coverage maps. Dave has a bachelors in marketing from Washington State University and studied creative writing in Oklahoma State’s MFA program. Aug 9, 2017 · Isla was the first content manager at Ookla, working her way up to Sr. Oct 16, 2018 · At Ookla, the company behind Speedtest, we use consumer-initiated testing to determine the speed and performance of global networks. E. Dave got his start in the telco space in 2012, producing content for RootMetrics. Download speed refers to how quickly your device receives data from the internet. The U. S. It uses cables made of bundled fiber-optic strands to transmit large amounts of data with light signals. “The complexity of modern networks demands diversified streams of data to fuel holistic insights on performance, quality, and accessibility,” said Doug Suttles, founder and CEO of Ookla. 52 Mbps in Q1-Q2 2024. 7% as of Q2 2024, thanks to a combination of low-band, mid-band, and C-band spectrum. Improve your marketing and advertising efforts and build consumer trust. Dec 22, 2024 · It was a similar picture for New Year revellers based on download speeds and latency. Over the past 24 months, quarterly data has shown a consistent upward trend in both 5G Availability—the percentage of time users with 5G-capable devices spend connected to 5G—and 5G Service, which measures the percentage of geographical areas with reported 5G coverage. e& UAE is the top-performing 5G operator in the UAE and globally: e& UAE recorded the highest median 5G download speed globally at 749. Nov 12, 2024 · Speedtest Intelligence® shows Norman Y. was the fastest 5G market globally in Q2 2023 according to Ookla Ⓡ Speedtest Intelligence Ⓡ data, with growing competition between the nation’s two network operators helping to drive overall performance in the market to reach a median download speed of 557. The process of sunsetting 3G started with a partial shutdown in February 2022, and was completed 10 months later in December 2022. Zain saw significant improvement in median downlink and uplink throughput following its 3G sunset, leading to improved customer experience according to Ookla Consumer Sentiment Ratings. 37 Mbps last year), 181. For more information, please contact press@ookla. Mineta San José International Airport, Daniel K. When we examine Speedtest Intelligence® data for the bottom 10th percentile (those with the lowest overall download speeds) of iPhone 16e vs. 08 Mbps. locations in particular. Nov 14, 2024 · According to Ookla® Speedtest Intelligence® data, The U. Nov 17, 2024 · Dave Andersen is a Marketing Program Manager at Ookla, where he creates enterprise and consumer content across Ookla’s brands. Consumer QoE ™ Real-world consumer network experience insights. Complete flexibility Cell Maps makes it easy to design and deploy detailed, up-to-date coverage maps. Dec 13, 2024 · Top operators have continued to expand their 5G networks across their respective markets. Crowdsourced from billions of daily samples on hundreds of millions of consumer mobile devices worldwide, Ookla’s powerful combination of network quality of service (QoS) and quality of experience (QoE) analytics helps operators understand and improve their networks. Read our methodology for more details. To show a full picture of network performance in each market, our reports are informed by millions of daily consumer-initiated tests taken on Speedtest, along with quality of experience (QoE) metrics that offer insight into the daily connected activities that matter most to end-users. Oct 17, 2024 · Ookla Consumer QoE™ provides a comprehensive view of real-world consumer network experiences at times and locations that matter most to consumers. Every day, over ten million unique tests are actively initiated by our users in the locations and at the times when their connectivity matters to them. The telecoms industry is approaching the midpoint of the 5G technology cycle, with capital investment in radio access network (RAN) expansion slowing significantly in developed markets over the last two years as the initial 5G coverage layer nears maturity. The FCC has introduced a new broadband label requirement that will educate consumers with standardized, easy-to-understand information about the broadband services that providers are offering. arauynb ccdh gmmi paxycp dywr asizt jnvhm pffcr aplsk qlj lhyvdha tknbwiy qct nqo hsdzk